News Archives - Position : Global

Marketing News

Cold Emails Are Dead Weight—And Here’s Why Your Business Should Drop Them

The inbox has become a battleground, and cold emails are losing. If you're still relying…

Position Global22 January 2026

Advertising News

5 MORE B2B Marketing Fails in Logistics (And How to Fix Each One

Thought five reasons were enough? In an industry where we've ignored modern marketing for 30…

frank admin29 December 2025

Advertising News

5 B2B Marketing Fails in Logistics (And How to Fix Each One)

Your warehouse can tell you the exact location of a pallet at 3 AM. But…

Position Global14 December 2025

News

WESCCON 2025: CBP Collections Surge 122%, AI Transforms Customs Brokerage, and Cargo Theft Legislation Advances

There are few events I enjoy attending more each year than WESCCON and it's a…

steveadmin20 October 2025

News

Employee Spotlight: Meet Yulian, Our Newest Junior Account Executive

When opportunity knocks, sometimes it’s through a LinkedIn post from a favorite professor. That’s precisely…

Position Global29 August 2025

News

Why We Gave Our Managing Editor a Second Title — and What It Means for You

The Rise of AI in Marketing Generative AI is no longer emerging—it's embedded in how…

Position Global08 August 2025

News

A Hermes Creative Award — and What It Means for Our Clients

When Position : Global was born, it was with a simple idea: marketing for logistics…

Position Global14 July 2025

News

Scaffolding, Not Shortcuts: Writing with AI as an Injured and Neurodivergent Author

I don’t use AI because I’m lazy.I use AI because I’m a writer with carpal…

Erin Avant19 May 2025

News

AirCargo 2025 Conference Summary

I recently had the opportunity to attend AirCargo 2025 in Dallas, Texas, where participants and…

Position Global20 March 2025

News

Trilateral Breakfast Discusses US, Canada, Mexico Trade Relations Under Second Trump Administration

On Wednesday, February 19th, I had the pleasure of attending an event organized by the…

Scott Case21 February 2025

News

Marketing in M&A: Maximizing Brand Value Through Every Stage Of The Sale

The decision to buy another company or to sell is a major inflection point for…

Scott Case12 February 2025

News

9 Marketing Trends That Will Matter in Logistics for 2025

For many of you reading this blog post, the #1 marketing trend that will be…

Position Global07 February 2025

News

Cold Emails Are Dead Weight—And Here’s Why Your Business Should Drop Them

5 MORE B2B Marketing Fails in Logistics (And How to Fix Each One

5 B2B Marketing Fails in Logistics (And How to Fix Each One)

WESCCON 2025: CBP Collections Surge 122%, AI Transforms Customs Brokerage, and Cargo Theft Legislation Advances

Employee Spotlight: Meet Yulian, Our Newest Junior Account Executive

Why We Gave Our Managing Editor a Second Title — and What It Means for You

A Hermes Creative Award — and What It Means for Our Clients

Scaffolding, Not Shortcuts: Writing with AI as an Injured and Neurodivergent Author

AirCargo 2025 Conference Summary

Trilateral Breakfast Discusses US, Canada, Mexico Trade Relations Under Second Trump Administration

Marketing in M&A: Maximizing Brand Value Through Every Stage Of The Sale

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