RDS Capacity Solutions had slit off from its sister company, RDS Rally. We wanted to keep a similar look for brand consistency. This logo most importantly featured a “Wheel” that represents both the wheel of a semi-truck / logistics and the multi-faceted spokes on the wheel of offerings RDS gives their customers.
Going off of the “wheel” concept from the logo we created, we wanted to follow through on the “spokes” connecting each employee’s contact details. For these cards, we created unique QR codes that when scanned, add this person’s contact information to whoever scans the code with their mobile device.